Sunday 28 June 2009

GroceryChoice website yet to carry news of its own demise

The Rudd Government's GroceryChoice web site is to be axed.
A good idea which was doomed to fail because it lacked the enthusiastic participation of the big supermarket chains and so could only ever supply the bare bones of a compartitive shopping guide.
Even the tranfer of management to Choice could do little to change public perception that the site was a lemon, for the lead-in time was far too long for the promised upgrade which would allow consumers more information.
Maintaining its irrelevance to the last, the GroceryChoice website still hadn't posted a notice of its own death thirty-six hours later.

No comments: